Why fiduciary advice looks different in practice
Most financial advisors in Canada are held to a suitability standard — they must recommend products that are “suitable” for you, even if a better, cheaper option exists. A fiduciary advisor is held to a higher bar: they must recommend what is in your best interest, full stop. At Betajbeta, that distinction shapes every conversation we have. We do not earn trailer fees, fund commissions or referral bonuses. Our fee is transparent, agreed in advance, and paid directly by you. This means the advice you receive in our azure-accented Ottawa office reflects your goals alone — not a product shelf.